Safaricom M-PESA has announced a strategic partnership with Lakipay Financial Technologies S.C. (Lakipay) aimed at significantly enhancing digital payment services across Ethiopia. The collaboration will integrate M-PESA with Lakipay’s payment gateway, enabling merchants using Lakipay’s platform to accept M-PESA payments seamlessly.
This move is expected to simplify transactions for both merchants and consumers, broadening financial access and fueling Ethiopia’s rapidly expanding digital economy.
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Elsa Muzzolini, CEO of Safaricom M-PESA Mobile Financial Services, emphasized the company’s commitment to empowering businesses and individuals with secure and convenient digital payment solutions. “This partnership with Lakipay Financial Technologies S.C. strengthens our efforts to drive financial inclusion and digital transformation in Ethiopia by providing more options for seamless transactions,” she stated.
The integration will allow a wider range of businesses to adopt mobile money, reducing their dependency on cash and improving the overall customer experience. Safaricom M-PESA’s goal is to accelerate the adoption of digital financial services and support Ethiopia’s national digital economy goals by expanding payment acceptance points.
Habtamu Tadesse Tadesse, Founder and CEO of Lakipay Financial Technologies S.C., highlighted the efficiency this partnership brings to merchants. “By working together with Safaricom M-PESA, we are enabling merchants to integrate mobile payments into their businesses more efficiently. This partnership is a testament to our shared vision of making digital transactions more accessible and reliable for businesses and consumers alike,” he said.
The alliance underscores Safaricom M-PESA’s focus on innovation, security, and convenience within the mobile financial services sector. As Ethiopia continues its digital transformation, Safaricom M-PESA aims to be a key player in shaping the nation’s digital payments ecosystem.
